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| Source Todd Milton |
If there is one thing that The Coca-Cola Companies has in its long history of soft-drinks, it's variants. Unlike say, Fanta, which is a refreshing orange crush drink, we're talking about things like Diet Coke®, which are a variant on an existing brand. The purpose of this series is to take a look into cokes past and find out some well known, beloved products, and some hidden gems that were passed by in time.
Vanilla Coke®
Of course, we should start with Vanilla Coke®, and as the commercials said, "Reward your curiosity." And that is what millions of people the world over did in 2002 when the drink was launched. They were immediately drawn to the simple packaging change, a twist of white through the usual red Coca-Cola® logo. The design was visually appealing, and to help matters, the drink itself was unique.
Taking the bubbling, refreshing taste of Coca-Cola®, it added a hint of vanilla smoothness that slides across the taste buds and down the throat with elegant ease. It was a taste unlike anything else at the time. And was unique enough to be
The Verdict
Vanilla Coke® was an amazing success for The Coca-Cola Company, both financially and when it comes to producing a smooth, refreshing drink. The packaging was simple and elegant for what it needed to be, immediately catching eyes. The drink itself tasted well, with the vanilla extract giving the drink a surprising kick that made it taste so different from regular coke, that was still muted however, so it didn't completely overwhelm the taste.What's notable is that Vanilla Coke® has lasted all the way to 2014, it is produced, and sold, all over the world. It is one of cokes most enduring products and a testament to how something so subtle can lead to something so good. It has lasted where imitators have disappeared, and has persevered where other variants have flashed in the pan.
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